French vodka "Gray Gus": characteristics, reviews
The focus of our article will be Gray Goose (vodka, France). "Gray Gus" is now produced by a reputable firm "Bacardi", but this was not always the case. This brand has a rather interesting story, and we will tell it to you. A successful marketing campaign brought Gray Goose vodka (this is how the product name is translated) into the top ten best-selling distillates in the world in the first years of its existence. Dizzy success did not stop the manufacturer and did not allow him to rest on his laurels. Soon aromatized spirits appeared on the market, the label of which was decorated by the same gray goose familiar to connoisseurs. On the varieties of the classic product, we also tell in this article. "Gray Gus" is positioned as a premium vodka. It is distinguished not only by a stylish bottle, but also by a rather high price. Is it worth spending money on French vodka? Let's listen to consumer reviews.
The history of the brand "Gray Gus"
France in all connoisseurs of alcohol is associated with wine, brandy and champagne, but not with vodka. American billionaire Sydney Frank decided to change this established stereotype. In nineteen ninety-six, he founded the company with the goal of supplying elite vodka to the US alcohol market. To develop the formula of the drink was attracted famous winemaker from Cognac Francois Thibault. Contrary to the laws of marketing, prescribing to promote a new product at a low cost, so that as many consumers as possible could try it, Frank immediately set high prices for his distillate. And it worked! Vodka “Gray Gus” has become a bestseller in the American luxury alcohol market. Even the global crisis did not affect sales. In two thousand and four, the brand was bought by Bacardi.
Production technology (briefly)
Vodka French "Gray Gus" is made exclusively on local raw materials. Although it is believed that grain grown in a cool climate (Russia, Poland, Scandinavian countries) is more suitable for such distillates, but it turns out that Picardy is not inferior to these countries in all characteristics. Winter wheat is sown in October, and the crop is harvested in August.In the same province (Picardy), to the northeast of Paris, the distillation of the drink takes place. First, fermentation is performed in six cascaded tanks. Then the mash is distilled. After passing five stages of purification, the distillate is sent to the province of Cognac. There, high quality alcohol is diluted to forty degrees with water. The fluid is extracted from a hundred-fifty meter deep artesian well. This water is not only crystal clear, but also saturated with calcium. The best winemakers of Cognac are involved in filtering the drink.
Types of Gray Gus Vodka
We have already mentioned that along with the classic concern “Bacardi” also produces flavored distillates. Raw materials for them are also exclusively French. Vodka "Gray Gus Citron" is made with the addition of lemons that are grown in the province of Menton. They are distinguished by a thick rind with a high content of essential oils and only a slightly sour taste. Therefore, vodka has the aroma of fresh citrus. Sweet, selected oranges from Provence take part in the creation of “Gray Gus Orange”. This vodka has a refreshing, slightly sweet taste. And in the aroma you can hear notes of orange blossom and juicy oranges.Vodka Gray Goose La Poire is made with the addition of pears from the region of Anjou. They differ juiciness and sweetness. This type of vodka has a pleasant velvety, mild taste, and in the bouquet there are notes of almond and pear.
Gray Gus Vodka: characteristics
In the fourteenth year, this drink won the first place in the United States in terms of sales of elite alcohol. And at the competition of Beverage Tasting Industry "Gray Goose" managed to earn ninety-six points out of a hundred possible. Therefore, do not doubt the quality of the drink. Vodka is poured into stylish bottles of heavy frosted glass, and the neck is sealed with a real cork, like wine. The label is discreet but tasteful: flying wild geese against the backdrop of the mountains. Classic vodka “Gray Gus” has a delicate aroma, in which honey, apple and peach shades are heard. The taste of the drink is silky, oily, rounded. Vodka is surprisingly easy to drink. The drink has a warm vanilla creamy aftertaste.
Vodka “Gray Gus”: reviews
Consumers are not only important design, but also the quality of the drink. A stylish bottle made of heavy frosted glass and a real cork guarantee authenticity of vodka.And how do consumers evaluate the taste, color and aroma of an alcoholic beverage? The purest water from an underground source in the Cognac region gives vodka a diamond's clarity. Perhaps this water affects the taste of the drink - soft, round, slightly velvety. Reviews claim that when you use Gray Gus, you generally forget that you drink strong alcohol. This vodka is ideal for cocktails. But she also has a pretty good solo. Many connoisseurs of the classic taste of vodka also appreciated the fruit varieties of the Gray Goose.
The cost of this premium drink has never been low. After all, this alcohol is produced in France, where labor is valued higher. Plus, it is necessary to take into account the Picardian wheat, the repeated process of distillation and filtration, diluted with water from an artesian source in the province of Cognac. In the Russian shops of alcohol, Gray Gus vodka of 0.75 liters costs more than two and a half thousand rubles, and in gift packages and a thermo box, and even more expensive, the price of the drink increases to three and a half thousand. Fruit varieties are also highly valued.